Despite some views to the contrary, readers love digital magazines!
Some of the Key Study Findings:
- 41% of readers read 2.59 digital magazines per month - a 13.8% increase from 2015; while print reading declined slightly;
- Readers overwhelmingly want readable and scrollable text;
- 59% of readers say their digital versions (web + apps) are MOST important (compared to 41% for print)
Read the full study here