Thursday, 11 August 2016

59% of Readers Say their Digital Edition is MOST Important to Them

Digital Magazine In-depth Study Results:

Despite some views to the contrary, readers love digital magazines! 

Some of the Key Study Findings:

  • 41% of readers read 2.59 digital magazines per month - a 13.8% increase from 2015; while print reading declined slightly;
  •  Readers overwhelmingly want readable and scrollable text;
  • 59% of readers say their digital versions (web + apps) are MOST important (compared to 41% for print)

Read the full study here